Categories : Guests Lisa Rothstein


Lisa RothsteinLisa Rothstein is an award-winning copywriter and former real-life “Mad Woman” whose advertising agency clients have included IBM, Colgate, Bacardi, Hanes and many more — she created the famous “Wait’ll We Get Our Hanes on You” campaign that turned plain white underwear and t-shirts into must-have fashion items. She has brought her creative spark to brands worldwide, and spent 11 years in Paris working on European ad campaigns. She now works with creative entrepreneurs and companies all over the world to bring big-brand creativity, strategy and impact to their businesses and their copy.

A sought-after speaker and consultant, Lisa is a contributor to many books including the Amazon business bestsellers Ready Aim Captivate with Deepak Chopra and Success in High Heels – Your 30 Day Feast to Success, and the personal development titles Contagious Optimism and Happiness Awaits You with Susan Jeffers. She is the co-author of the blog and upcoming book The DaVinci Dilemma – How Multi-talented People Can Get focused, Get More Done and Get More Joy Out Of Life.

A native New Yorker whose first “job” was as a street performer on 5th Avenue, Lisa now lives in San Diego with her husband Jim, a radio talk show host.

Episode 057 Driving Your Marketing – Lisa Rothstein Magic 5-Step Copywriting Formula that Sells Anything

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  1. […] Lisa’s vast experience of working on nation campaigns for companies such as IBM and Haines and working […]

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