During the show Jonathan talks with Ely about how entrepreneurs can use internet marketing tactics to market their business even if they are a more traditional offline business.
Jonathan Bentz is the Director of Client Marketing with ProspectMX. He got his start in 2004, as an intern, doing SEO stuff for a telecommunications company before getting his post-college job doing e-mail marketing and then worked his way up to campaign manager.
So, what is link-building? In this interview, Jonathan shares answers that very question and continues to elaborate on how link-building is connected with the ranking of websites for the search engines. The internet rankings are a popularity contest, and link-building is the backbone of getting your site higher in the rankings. He also shares the different types of things that you can do in order to get your website climb the ever-changing charts.
In this interview:
- Link building tactics and strategies
- Guest blogging and how it can benefit your business
- How to find out how your site ranks among the search engines
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