Categories : Alyssa Dver Episodes


Alyssa Dver | Marketing Myths and Misconceptions – Avoiding the BS to Make More ROIIn this episode of Driving Your Marketing, Ely beings in Alyssa Dver CEO of Mint Green Marketing and author of “No Time Marketing: small business-sized steps in 30 minutes or less” to have a great conversation about Marketing Myths and Misconceptions. How to cut through the BS and create more ROI with your marketing.

Marketing isn’t reserved for big corporation budgets and any entrepreneur can build a huge return on their efforts with the right foundations in place. All in 30 minutes a day!

In this great conversation you’ll discover…

  • Why marketing isn’t a luxury for small businesses
  • What marketing really is and the one mindset shift that will make you enjoy marketing your business
  • The difference between marketing and advertising
  • How branding really works
  • and much, much more…



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One Response to “DYM 027 – Alyssa Dver: Marketing Myths and Misconceptions – Avoiding the BS to Make More ROI”
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  1. […] Alyssa leads Mint Green Marketing to provide revenue-producing marketing help to companies around the world. With a track record of success in product management, marketing, and sales, she is a thought leader and hands-on practitioner that brings practical, efficient marketing assistance to clients including: Nokia, Choice Hotels, IBM, IDC, Logmatrix, Aberdeen, J Ross Wine, DSI Communications, Integration Point, Cambria Consulting, SmartSoft, Zebra Technologies, Pitney Bowes, and dozens of other B-to-B and B-to-C companies. […]

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